CHANNEL LETTER

For many years this type of advertisement has set companies apart and brought with it business. Restaurants, taverns, stores, even tanning salons are frequent purchasers of SIGNARAMA Channel Letters. Today, neon signs and LED channel letters are synonymous.

A standard SIGNARAMA channel letter is a 3-dimensional graphic sign element. Its channel is fabricated from sheet metal, most often aluminum since it will not rust. A flat sheet of aluminum is typically cut on a table by a computer-controlled router. This creates the back of the channel and is the basis for the letter shape.